Summer 2017 In Philadelphia

The move to a new city is always a headache. You have to move all your belongs, unpack the boxes and set up everything. With so much to do it's almost impossible to find time to relax - let alone research what there's to do around you.

Let Fishbox greet you to the lovely city of Philadelphia with our 'Welcome to Philly Guide'. In the guide you'll discover what fun things the city has to offer. We included fun activities from family fun to places you can take your significant other. From our family over at Fishbox we hope you enjoy the city of Philadelphia and the great things it has to offer.

Top 20 things for Father's Day

Dads do so much for us everyday; dads are there to teach us new things, they cheer us on and they watch us grow up. Dads are the best, but when it comes to finding them gifts it can seem like the hardest thing possible. You can ask them what they want but you typically receive one of two answers. I don't want anything or get me anything... When you get answers like that it makes Father's Day that make harder. To help you out we created a list of 20 great gifts for great dads. Check it out to get inspired this Father's Day!

Fishbox Coupon Code

We realize that Fishbox coupon codes are everywhere. Instead of having you browse untrusted websites looking for one, we've decided to offer the discounts ourselves. You won't find a better deal on any other site.


100% off the subscription fee for the first month (Fit and Ease plans only)

New Feature: More Narrow Delivery Windows

Every day, we ask ourselves a simple question - how can we make Fishbox easier to use? While we have many answers to this question, we usually like to listen to what you, our users, want, and one request that we get often is “can we get a more narrow delivery window”?

We get it, sometimes, a one-hour or two-hour delivery window isn’t enough. You may have an important event that you want to attend and while the package is important, you don’t want to wait around for it longer than you have to. So, today, we’re proud to announce both 30 minute and exact time delivery windows. Here’s how it works:

  • When we send you a text message to set up either a one-hour or two-hour delivery window, simply reply back with either a 30-minute or exact time window for delivery
  • We will reply back with a confirmation for that window
  • When we leave our warehouse, we’ll let you know that we’re on our way and send you a text with a link where you can track your delivery in real time

There are a few things to keep in mind for this new service:

  • This is a beta test for now, so there may be some hiccups until we can optimize the process
  • Windows are, as always, first come, first served. If you need a specific time (or 30 minute window) reply back to our initial text message as quickly as you can
    • If you’re expecting a delivery and we haven’t texted you yet, simply send us a text to request that window and we’ll lock you in
  • There are two different charges for this service. Please note that these charges are in addition to any delivery/oversized charges
    • $10 charge for a 30-minute window
    • $20 charge for an exact time window

As we mentioned earlier, you can start taking advantage of this service today. If you have any questions, feel free to send them our way here. We’ll see you soon!

Our Package Return Service

Our first goal was to end missed/stolen packages by delivering your packages on YOUR schedule. While we were focusing on the initial goal, you told us about another issue that you had - what happens when you’ve received something that you’d like to return?


If you’re like us, there are times when you make an impulse buy and realize that you didn’t really need the item. Or maybe, the item that you received didn’t fit or it just wasn’t what you thought it’d be. When that happens, you have to make a journey all the way to the mailbox store, wait in line and end up frustrated all over again. Your time is valuable and it shouldn’t be spent standing in line. We’ve got your back!

Fishbox now offers a package return service to make your life easier.


How Does it Work?


  1. Box up the items that you’d like to return and tape it shut

  2. Print out and securely attach the return label to the box

  3. If we’re already making a delivery for you that evening, just hand us the package(s). If you don’t have a delivery scheduled for that evening, simply text us at (215) 908-6244 to request a pick up window. You can also visit our store if you’re in the neighborhood and drop it off there (free for those on the Ease Plan)

  4. We’ll return your package(s) the very next business day


How Much Does it Cost?


Our package return pricing is super simple. Each return is a flat $5 for up to three (3) packages.

If you’re a current customer, you can start using the service today. If not, you can sign up here. We look forward to serving you!

How Fishbox Made the News

A few weeks ago, Fishbox got featured on the 6ABC news and our business went to another level. As a young startup, press mentions are really important in helping to grow the business, so we wanted to share how that all went down in hopes of us paying our good fortune forward and possibly helping another startup do the same.

Around March of 2015, I hit publish on the Fishbox site and I let the world (AKA Fishtown) know what I had been working on for about a month straight. At the time, Fishbox was nothing more than a signup form that said something to the effect of “Tired of missed packages? Leave your name, zip and email address here and we’ll let you know how we can help”. I honestly didn’t think anyone would respond. I didn’t do any marketing and I didn’t even know how I was going to accept payments or even deliver the packages at that time. I just knew I had a big problem and I was willing to bet that there were a few others that had the same issue. Turns out I was right.

Within just a few days (and with a little help from a friend, Steven, who runs Fishtown Spotlights) 50 people entered their details and awaited a miracle — someone who would end missed/stolen packages forever. It was at that time, even before I had an actual product, that I started thinking of ways to tell more people about my ambitions. I thought, “Shoot, if I got 50 people to sign up for something that didn’t even exist yet, imagine if I actually created it”. And create Fishbox is exactly what I did.

I’ll save the details for how I went from nothing to a functional service for another time, but once I built the product and emailed all 50 people that had signed up, I got the glimmer of hope that would give me a reason to call my mom (as I do whenever I have some big news). I got one (and just one) amazingly inspiring signup.

Then a few weeks later, I got another one. Then another one, until the summer came and I had a solid 28 users. One of these users was a customer (and now friend) named Shannon.

Back then, getting a new customer was so cool to me that I’d do some research on them to learn a little bit more about who they were. Normally, I just looked for that person on Twitter hoping they’d say something like “Wow, just signed up for Fishbox and it looks cool” (which never happened BTW). While researching Shannon, I noticed that she was a writer (now the Managing Editor) for and that she loved Mt. Dew soda. It seems a little crazy thinking about it now, but I thought it’d be cool to give her some Mt. Dew with her first delivery as sort of a thank you for signing up. I also thought that maybe she’d want to write about us on the blog if we gave great customer service. Well, Shannon did me one better and she introduced me to her husband, Chris, who is the Co-Founder and Editorial Director of Philly. What a great dude!

Chris always had Fishbox’s back. Whether it be a meetup where Tech Philly was looking for input from local entrepreneurs or even a holiday party, Chris always shot us an invite. This past September, Chris invited me to an event co-hosted by Comcast’s entrepreneurship division with the goal of meeting new and seasoned founders to help give ideas for their new Innovation Center. It was a great night!

Before eating some of the best Israeli food that I’ve ever had, we all went around the room and shared our business idea. When it got to me, I gave my elevator pitch and kept it short. There was a guy sitting next to me named Justin who is the VP of Sales and Marketing for Saxbys and he leaned over to me and said something to the effect of “that’s a dope idea, I think I can help you.” As you can imagine, I was optimistic on the outside, but inside I was all “yea, suuuuuure you can”. I had been offered help many times before, and many times the person just didn’t come through. So, I shot him an email after the event and a few days later he invited me to the Saxbys office for a convo.

The Saxbys meeting was actually pretty cool. I learned that Justin was one of those guys who does what he says he would do. We spoke about the idea some and it was about halfway in the convo when he drops the bomb on me:

I think I can get you on TV

Honestly, I don’t even remember how the rest of the conversation turned out after that. All I could think of was my smiling mug on television standing next to the Mayor while he told everyone to sign up for Fishbox during a “Breaking News” segment. So, I thanked Justin and said I’d follow up with him in a few weeks if I hadn’t heard back, which I did.

When I followed up, I asked Justin if there was any other info I could provide to help the cause and he asked me for a link to my most recent press mentions. This was a smart recommendation as news companies like to spread stories that others would really find helpful. Also, it added instant credibility to the business as we had already got press mentions from sites like Tech PhillyPhilly Business Journal and PhillyMag. It was at this time that I started thinking being on TV was a possibility, until it wasn’t.

Fast forward about two months, and I hadn’t heard anything from Justin or any television network. I figured the idea was just about dead and that I’d have to do some things on my own to get that TV love. But to my surprise, I got an email saying that Justin pitched my idea to a friend of his, Alicia Vitarelli, and that she loved the idea of Fishbox and wanted to meet. I didn’t know of Alicia at the time, but after some Googling, I found out that she was pretty much the only person I should’ve been speaking to when it came to local news. Honestly, she’s the best!

Alicia and I went back and forth through email and we agreed that we’d meet sometime in the future to discuss the angle we’d take for the segment. I was getting a bit anxious because we were now knee deep in December (our busiest season) and we were going to miss the opportunity to market to people when they needed us most.

But fate had a different story.

On a random Friday at about 9am, I came into my regular 9–5 job to see an email from Alicia saying “we had someone who was supposed to do a different segment today at noon, but they cancelled, can you make it over here so we can interview Fishbox instead”? I’m sure you can guess what my answer was to that question.

So with a Fishbox shirt in my hand, a pair of reading glasses that I almost NEVER wear, an unshaven face and haircutless head, I take an Uber over to 6ABC during my (extended) lunch break for the interview.

While I was there, the crew couldn’t have been nicer. You’d think I was Ron Jaworski or Allen Iverson with the amount of love the crew showed. They made sure I was comfortable, that the lighting was on point and that I had everything that I needed. What’s even crazier is that as we were wrapping up the interview, one of Alicia’s colleagues, who just happened to walk by, asked what Fishbox was (those t-shirts were the best investment ever). After explaining it to her, she mentioned that her crew was working on a separate segment about holiday shopping in Philly and Fishbox would be perfect for that. I enthusiastically agreed. So, just an hour before, I was some dude with no haircut hoping I could get just 10 seconds on the news, and now I was some dude with no haircut who had two segments lined up for the news. Man, what a great day!

After the interview, I thanked Alicia and caught another Uber back to the office wearing nothing but a Fishbox shirt, a fresh pair of Jordans and the same grin that I had when I was 10 years old and I opened the Sega Genesis that Santa got me for Christmas. I couldn’t wait for the segment to air that following Monday. I didn’t tell anyone about it, though. For some silly reason, I was scared that if I told anyone, it might not actually happen and I’d look dumb. So I kept it a big secret, until Monday came.

On the day that the interview was going to air, I let the news slip to a few coworkers that I was going to be featured. I had this huge grin all day and I just couldn’t hold it in anymore. It was my time to shine!

After the interview aired, a bunch of people showed me love and I even got messages from my customers saying they saw me on TV. I thought that was dope. The best (and worst) part was that hundreds of other people saw the news and they all hit the Fishbox site at the same time. Because of this, the site crashed and I couldn’t take advantage of all the signups (rookie mistake). However, we were still able to break a record for monthly signups and we had the best month ever (revenue wise) by almost double. It definitely pays to be consistent!

I hope that this post helps someone continue pushing forward with whatever they’re working on. You never know what can lead to your next big break, so take every opportunity you can to share your story and always believe in someone when they say they want to help you, even if you’ve been let down before. Also, if I can help you in any way, please reach out. I’d love nothing more than to pay this energy forward.



User Spotlight  -  Elizabeth

Over the last year and change, many of our users have showed us an incredible amount of love. That love may have come in the form of a referral to a friend, a thoughtful review on our Facebook or Yelp page or even just a “keep it up” message after a delivery. We’ve gotten so much love that we thought it was only right to reciprocate. In our new User Spotlight Series, we’re going to highlight a user that’s just plain cool.

Today’s User Spotlight guest is Elizabeth (or Liza for short) and she’s one of our favorite Fishbox users.

Tell us a little about yourself in a few sentences (what do you do for work, what do you enjoy doing outside of work, etc?)

I am a healthcare attorney in the Philadelphia area. I love art, going to the gym and to concerts. I have a hectic unconventional schedule which is why Fishbox has been an absolute lifesaver!

How long have you been a Fishbox user and how did you find out about us?

I read about Fishbox on a local website when it first opened and signed up within hours.

How were you getting packages before you joined Fishbox?

This question assumes I got the package in the first place :)If I did receive the package, it would be after multiple attempts. If that didn’t pan out, I would drive (sometimes) to locations as far as the airport to attempt to track it down.

What’s your missed package “horror story”?

I live in a gated condo so it was inevitable that even if I would be home I would still receive a “missed package” notice. A Sisyphean task as the process would start all over the next day. Although this is terribly aggravating my horror story (like many others) would be when the packages got stolen. This is a daily occurrence in my neighborhood. Everyday I see frustrated people post on our neighborhood chat board about their packages being stolen. This is especially rampant on Amazon Prime days or around the holidays. If you call the cops they say “Ok Lady, so you got a couple packages stolen” and there is obviously very little recourse. When you look at this in context of whats happening throughout just my neighborhood this is theft on a large scale. Fishbox to the rescue!

What’s your favorite place to eat in Philly?

Gran Caffe L’Aquila and if I am lucky, Studio Kitchen.

What are some of your favorite places to shop online?


If you had to guess the number of packages that you’ve received since you joined Fishbox, what do you think that number would be?

I would be too embarrassed to tell.

If you had to make one suggestion to make Fishbox better, what would you recommend?

I really cant think of one thing! Its the best! Returning the packages would be amazing and rumor has it, that’s the next phase.

What’s your favorite thing about Fishbox?

Its the little things in life. This is one of those things. Fishbox makes your life easier and Napoleon always has a smile! I very rarely if ever write reviews and in this case I cannot say enough!